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\This article as a starting point, focusing on modern graphic design work , aimed at a comprehensive understanding of the problem, a breakthrough design limitations and the status quo bias , and propose solutions approach for modern graphic design characteristics of the final presentation of the Chinese foundation . Any one nation's culture is an integral part of world culture , although each country in which the geographical environment , climate, cultural traditions , customs, social economy are different , which appeared in different countries, ethnic style , these gorgeous elements , is to distinguish between identity , but also a deep cultural imprint , is that people kind of soul \It is this memory , and the product psychological, social, and cultural context linked to confer functional human values ??outside . Therefore, in the modern style of graphic design is to improve the integration of ethnic national identity , enhance the design aesthetic effect , an important means of product competitiveness . According to the research process , this paper first general overview of the Chinese elements are described, contains elements of Chinese culture, philosophy, aesthetics characteristics were analyzed, and a representative of the Chinese elements Chinese calligraphy , calligraphy scholarly traditional image detail with Introduction . Chinese elements in contemporary and more attention, because of its inherent cultural, aesthetic features make the people of this ancient country that bears a strong interest in the elements , and in the field of graphic design , design diversified development trend , reflected in the tradition and modernity , the meaning and use of functional features , such as multiple dimensions , features the works of graphic design not only in the appearance of the dominant characteristics, but also in the works gives the functional, technical and other characteristics inherent hidden . After I choose a representative element contains a thick Chinese Graphic Design Graphic targeted case studies , to a search for Chinese elements with modern graphic design skills and methods of integration . Finally, unifying global , how can the Chinese elements appropriate , harmonious , perfectly into the modern graphic design suggestions and ideas made ??several comments and suggestions.
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