|
Hypermarkets since the second half of the 1990s into China , the development of very rapid increase in the number quickly has become a very important place in the residents daily shopping . Hypermarkets in the development process , there are some problems , such as site layout is not reasonable commercial resources are not optimized configuration , resulting in lower the hypermarkets investment efficiency and waste of social resources ; poor functional layout , traffic The organization is not smooth , the shopping environment is not ideal , the greater impact on the urban environment, urban landscape . With the full liberalization of the retail market in China , China is about to enter a period of full retail competition , the medium-sized city hypermarkets will be rapid development . How reasonable planning the layout of a medium-sized city hypermarkets become a reality and urgency of the problem . The author from hypermarkets site , functional layout , three traffic organization planning the layout of the medium-sized city hypermarkets . Firstly, in-depth analysis of consumer shopping behavior and consumer psychology , population , geographical environment and business environment hypermarkets site , and from constituency election point two aspects hypermarkets site methods, principles and ideals shop location. Secondly, the layout and location of Yiyang City hypermarkets empirical research , argumentation theory of scientific paper proposed site . Again, the functional layout of hypermarkets from the hypermarkets parking, open space , unloading, and commercial activities in four areas studied , presented the principles and methods of hypermarkets functional layout . Finally, the countermeasures to deal with hypermarkets and urban transport relations .
|