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The Research on Business Tourism Destination System in SIP

Author: PengChenYan
Tutor: SuQin
School: Anhui Normal University
Course: Tourism Management
Keywords: Business Travel Destination system Suzhou Industrial Park IPA analysis
CLC: F592.7
Type: Master's thesis
Year: 2010
Downloads: 214
Quote: 1
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Abstract


Business travel as an important part of the tourism industry, since the 1980s, has increasingly become a new trend of development of the global tourism industry, and to maintain a higher speed than the tourism industry get rapid development. With the increasing integration of world economic integration, the intensification of the process of globalization, regional economic activities, technical cooperation and business travel for business tourism development opportunities and the environment. Stable business travel market, the consumption of high-end integrated multiplier effect on the regional economy. Can effectively strengthen regional economic exchanges and cooperation, promote the development of regional tourism and related industries, and become an important force in promoting regional economic development. How to develop business tourism, to create a personalized business tourism destination, has become the subject of many cities need to study. This question based on system theory, the specific characteristics of the business travel needs of business travelers as a starting point, a detailed analysis of the elements of the business tourism destination system, structure, functions and features, Suzhou Industrial Park as an example to the business tourist destination system status, combined with the survey and analysis of business travelers, structural optimization and sustainable development of the destination system recommendations. This article is divided into five parts, are summarized as follows: The first part is an introduction, a brief description of the research background, significance, research, research methods and research framework. The second part is the business travel-related concepts and research advances part. First, the concept of business travel comb, then collate and analyze the domestic and international business travel and tourism destination system research progress, review the entry point of the present study, last relevant theoretical introduction. The third part is a business tourism destination system basic research part of the research on the definition and characteristics of the business tourism destination, the constituent elements of the business tourism destination system, structure and function. Higher level of economic development of business tourism destination; convenient transportation, a wide range of external relations; business tourism infrastructure and reception facilities, the luxury business hotel, convention facilities and recreational facilities; comprehensive service capabilities, three production services developed. Studies suggest that business tourism destination system is interconnected by a number of elements related to the business travel activities, collaborate to form an organic complex able to meet the services required for business travel, including attracting, demand, supply, intermediary support five elements, the system has the integrity, relevance, dynamic optimization purpose and other features. The fourth part is the empirical research of the Suzhou Industrial Park business tourism destination system. Through field investigations, analyze the situation in the Suzhou Industrial Park business tourism destination of the elements of the system; by business travelers questionnaire survey, the use of Excel and SPSS software quantitative analysis of the business needs of tourists and the quality of experience, based on market demand Suggestions optimized Suzhou Industrial Park business tourism destination system. Elements of the system optimization: actively play park attractive feature advantages, strengthening demand for business travel market development, improve the type of business tourism products; improve the transport, accommodation and catering, leisure and entertainment business tourism infrastructure service facilities; Business Travel specialized facilities construction ; promote business travel management and business development of the company; develop business tourism specialized agencies and industry associations; build Park Business Travel information system; strengthen the leading role of government, to provide all aspects of support protection for business travelers; increase business travel services personnel training; enhance the soft power of business tourism destination, comprehensive service capabilities to improve the park. System Optimization: should improve the structure of the business travel industry; promoting business tourism sector strategic alliances and network development. To some extent, provide a strategic basis for the operation and management of the business tourism destination. The fifth part of the conclusions and discussion section. Summarizes the results of this study and the development of business tourism destination, analysis of the limitations of this study and innovation, and the future outlook.

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CLC: > Economic > Tourism economy > China 's tourism industry > Local tourism industry
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