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Along with our country economy fast development, theme park, the rapiddevelopment of modern tourism destinations across the country. In recent years, thetheme park tourist trips increased sharply, also contributed to the park visitorsqueuing phenomenon, so as a result of complaints and accidents also happen,especially in the peak tourist season, more crowded, the academia and the industry aseries of problems are not well solved the problem. How to alleviate visitors queuingproblem, theme park, improve the service quality and economic benefit is of greatsignificance.Using Zhuzhou Fangte as an example, this paper combined with service supplyand demand theory, queuing theory, tourist behavior and psychological theory toanalyze the park ticket at queuing channel optimization and campus visitors flowlead question. First through the questionnaire to grasp the present situation of thecampus queuing problem, analysis its reasons, and the queuing problem generatedby economic analysis of economic phenomena, provide good foundation foroptimization design. Secondly, through the questionnaire two most in need ofoptimization problems (i.e., for internal visitors queuing system and the flow controlsystem), respectively, for the optimization. Tickets queuing system optimization isbased on two different periods of observation data in2012, set up relevant queuingmodel, carries on the quantitative analysis. From the queue, analysis the demand oftourists caused by the peak and off-peak system condition, carries on the economicoptimization, the optimization results obtained park ticket window Settings, humanresources management still need to improve, and from visitors, employees and parkthree aspects puts forward relevant optimization countermeasures. And carry on theoptimization to the ticket window Settings alone cannot fully solve the problem,should consider the queuing system of campus situation, so also from the perspectiveof campus visitors flow control, optimization design, by broadening the channels forthe ticket in peak season, reasonable arrangement of project opening time, introducethe QuickPass system etc to shunt tourists, in the off-season innovative campaigns,reasonable arrangement of project opening time aspects such as drainage of tourists,tourists can not only improve satisfaction, also to a certain extent, reduce operatingcosts, park so as to improve the campus queuing service quality, improvingeconomic efficiency of park, park sustainable development.
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