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Study on Sense of Place of Leisure Participants

Author: GuSongHua
Tutor: ZhouYongGuang
School: Zhejiang University
Course: Tourism Management
Keywords: place leisure participants sense of place leisure blocks around West Lake
CLC: F592
Type: Master's thesis
Year: 2011
Downloads: 332
Quote: 0
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Abstract


With the further development of our country’s tourism, it is an inevitable trend that mass tourism is going to be mass leisure. It is showed as off-site leisure travel and local entertainment. So, it is important to study sense of place of leisure participants from the perspectives of interaction between man and place.This study summarizes the literature review of local theory and its main concepts, including place, sense of place, quality of place and place attachment. Then, it analyzes the research of sense of place abroad and domestic. Based on the literature review, it researched this paper’s research focus.Designing scales to measure sense of place of leisure participants is important and difficult. Based on the mature sense of place measurement scales, through survey, using statistical analysis software, then we compared three leisure blocks, and discussed the influencing factors and their weights.This study found that there is no significant difference on sense of place of leisure participants in those three blocks. In the situation of the test dates satisfy factor analysis, we got five common factors, namely:the natural environmental factor, the culture factor, the leisure functional factor, the emotional attachment factor and the emotional identity factor, and also give appropriate weights. Then we analysis the significant differences on the five common factors, and found that there are significant differences on the environmental factor and the emotional attachment factor. But the other three factors not. Next, we do analysis on other factors.Finally, this study summary the research conclusion and analysis the reasons, and put forward four suggestions:(1) improve the sense of place of leisure participants measure scales, include it to the leisure development evaluation system; (2) pay enough attention to the various factors of sense of place, analysis and improve; (3) clear position on leisure blocks, develop a number of distinctive leisure blocks; (4) keep a harmonious and sophisticated urban leisure atmosphere, create a unified image of the leisure city of Hangzhou, get the goal of "Oriental leisure capital".

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CLC: > Economic > Tourism economy > China 's tourism industry
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