Dissertation > Excellent graduate degree dissertation topics show

Spring of the Sixth Media

Author: WangYiJin
Tutor: HuangYePing
School: Jilin University
Course: Communication
Keywords: Sixth media Phone 3G Mobile Communications Spread
CLC: G206
Type: Master's thesis
Year: 2011
Downloads: 334
Quote: 0
Read: Download Dissertation

Abstract

I. Background: the end of the twentieth century, with the wide application of the second-generation GSM and CDMA wireless communication technology, mobile phone gradually become the new media. Into the 21st century, the all-round development of the 3G industry chain, to promote the development of mobile media, mobile phone pocketed the people's attention as another emerging media. Only the author's point of view, at this stage academia to study and summarize the research of mobile media, to explore of the mobile media Shangju shortcomings, and based on this, to put forward their own understanding of mobile media, and the upcoming formation 3G communications era for the mobile media brought tremendous changes to elaborate. Second, the the research significance phone when, just in order to meet people's demand for voice calls, the mobile communications into the digital age, mobile phones provide a good platform for the dissemination of text and multimedia information. The mid-1970s, wireless communication technology out of the army and the laboratory, as a civilian consumer goods into people's lives. After 20 years, the mobile communications development all the way, the number of users is increasing, but always for the high-end consumer. Today, with the continuous development of the mobile phone industry chain, the phone has quietly become an excellent platform for the dissemination of information. Compared with the traditional five media, mobile phone with its excellent mobility. Customization and constantly enrich the mobile information dissemination, creating a new media age media age 6. Research methods: This article make full use of surveys, observation, literature, empirical research, qualitative analysis, interdisciplinary research, case studies, functional analysis, information studies, lessons learned, descriptive study of scientific research methods; combination of propagation structure and application of the theory of multi-disciplinary knowledge of science, psychology, sociology, law, computer applications; depth mobile communications manufacturing and sales enterprises to conduct research, under the premise of a large number of effective data for data sorting. To keep crude refined, and finally get more academic value of research results. Content overview: This article is divided into ten chapters, the first chapter, Introduction: this chapter is to capture the overall context of the emergence and development of the \; the second chapter, the definition and the formation of the sixth media: This chapter explains the \and thrive: This chapter discusses the features and performance of the shape of the 2G era, the sixth media, summed up the phone as a prominent feature of the new media; Chapter, 2G era defects and shortcomings of the media: this chapter by the 2G era of mobile media analysis of various characteristics and features of the performance analysis, summary describes the flaws and shortcomings of the mobile media during this period; Chapter 3G technology under conditions of \powerful economic potential of to elucidate this technology gave birth to new media possibilities and practical significance. Chapter VI media 3G communication and business model: this chapter is the focus of this article chapters and innovative content. The main contents include: a new media age 6 to disseminate new mode: the mode of transmission of cell division, interactive communication and new forms of media communication; 2, the sixth media bearer of traditional media content applications for the new transmission method; 3, the marketing model of the new media age 6: Precision Marketing. Chapter VII of the sixth media development process: This chapter is mainly from the point of view of the social order and the rule of law norms, the problem exists in the the sixth media development process integrated analyzed and summarized. Chapter VIII, the sixth media 3G system environment construction: This chapter the sixth media in the development process of the advantages and defects at the same time, from the point of view of the laws and regulations of the sound, for the sixth media regulatory and normative thinking. Chapter IX, the prospects for the development of the sixth media analysis: this chapter is another focus of this paper includes the innovative ideas in this article. Chapter 10 Conclusions and Prospects V. Conclusions and innovation: mobile media inherited the interactive features of the Internet media, but both high portability, which also increases the audience to participate in the initiative of the media and access to information freedom of maneuver. I integrate previous research of mobile media, through theoretical innovation, mobile media as the the sixth media definition standards. For the sixth media mostly start from a sixth media development, such as computer and scholars from the field of technology development by supporting the sixth media, and communication scholars will proceed from the areas of communication studies pure, so The results can not capture the overall development of the sixth media context, concluded in a certain sense also has the one-sidedness. Negative effects while certainly the sixth media for a positive impact on Chinese society, economy, based on the technology platform relies on the sixth media development, to face its development caused some social phenomenon, the emergence and development of the sixth media collate and summarize, in order to avoiding disadvantages make better use of the the sixth media to promote social progress. This is the innovation of this paper lies. I believe that the development process of mobile media will like all new things, will have such as the lack of. As long as people adopt a tolerant attitude, given the the sixth media full time and space, it will continue to improve itself, to take on a new mission of media. At the same time, I also hope that through research and analysis of the phenomenon, so that more people recognize the historical inevitability of the new media in place of the old media, which called for more people to participate in the development of mobile media, standardize and promote it healthy development. As the sixth media, mobile media spring will follow the arrival of a new world believe that the the sixth media must give human civilization.

Related Dissertations

CLC: > Culture, science,education, sports > Information and knowledge dissemination > Information and communication theory > Communication Theory
© 2012 www.DissertationTopic.Net Mobile