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A Study on E-C Translation Strategies of Business Texts Based on Text Typology

Author: YangXuZhi
Tutor: ZhouYaLi
School: Northwest Normal University
Course: English Language and Literature
Keywords: Text Type Language features Business Texts Translation strategies
CLC: H315.9
Type: Master's thesis
Year: 2011
Downloads: 183
Quote: 0
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Abstract


Business text translation has played a crucial role in intercultural business dealings, it controls the rhythm of the business activities, or even related to the success or failure of the transaction. Compared with other text, business text has its own distinctive characteristics: range of genres, including business letters, advertisements, reports, manuals, agreements or contracts, official proclamations, documents and forms, etc.; each genre has different Style. In traditional translation standards, however, does not completely adapt to business text translation, Translation of to harness good business text and is not easy, and that many of today's \phenomenon. Therefore, the system studied English Business Text into Chinese, explore the translation of English texts of Commerce strategy has a very important practical significance. In this study, based on the theory of the text type English Business Text Translation Strategy useful exploration. Text type theoretical breakthrough theme or genre of the text of the bounded domain focuses on the function of the translation and the target text in its language and culture, emphasizing the communicative relationship between the text body. Carl Buhler, Rice, Kaiser Linna, Christian Nord, Jacob Johnson, Peter Newmark type the text classification emphases vary, but in general, they think language features can be divided into at least three categories, the expression class text, informational text and summon a text, every language function covers the different types of text, text type, and convey language features are not the same. Emphasized the authority of the author's expression of class text, without considering the reader's reaction; the informational text stressed the \, feel, and react. Text type theory is an important perspective to explore the problem of translation strategies, play an active role in guiding the choice of translation strategies can provide useful inspiration for today's English business text translation. This thesis is divided into the following six parts: the first part of the proposed research background and significance, and the concept of translation strategies and business English text of these two key terms defined. The second part of the overview of the relevant literature, the comments pointed out that the study of innovations. The third part explains this study is based on the basic features of the text type theory and core concepts. The fourth part of the main statement of the research design, research questions, research methods and data collection were introduced. The fifth part is the core part of this paper, the theoretical tools of business letters, business advertising and business official proclamation three English Business text language features and translation strategies for detailed analysis and in-depth research. Part VI draw conclusions: (1) in the translation of business correspondence, follow the standard \persuasive function, but also pay attention to the reader's acceptance tendency the chosen communicative translation and translation variation Policy; \the final choice to play an active role in guiding the type of source language text and language function determines the final decision of the translation strategies; (3) multiple translation strategies is not isolated, sporadic or binary opposition relations, but can be composed with each other complement strategy of organic links. Finally, the paper points out the limitations of this study, and make recommendations for future research.

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CLC: > Language, writing > FOREIGN > English > Translation
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