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On the New Characteristics of Commercial Illustration Study in the Environment of Internet Brought about by the Young Generation of People Who Were Born after 1980s

Author: WenYa
Tutor: YueZuo
School: Northwestern University
Course: Fine Arts
Keywords: Commercial painting Network environment After 80 Commercial Art Illustration art
CLC: J219
Type: Master's thesis
Year: 2006
Downloads: 201
Quote: 4
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Abstract


Into the information society of today , commercial painting more and more people accept network communication role can not be ignored . Commercial capital to seek the development potential of the network to gain commercial customer base , commercial painting fit the potential trend of development of the network is very necessary. The thesis is divided into four sections were discussed. Firstly, to clarify the theory of commercial painting , then by example , inductive and deductive analysis and demonstration in the network environment , 80 new features to commercial painting studies : cultural content , market creation, style . The first chapter of the first section a summary on the part of the commercial painting category : direct and indirect commercial painting , commercial painting , direct and indirect , is based on the results of long-term thinking , commercial painting theory susceptible to doubts and confusion Some explanations at . The second chapter describes the relationship between network environment and commercial painting . In a network environment , expand the potential market of commercial painting , visual communication study possible changes , changes in the scope of changes in the development of commercial painting market , as well as commercial painting in a network environment . The third chapter focuses on the 80 groups (referring to young people born in the 1980s on behalf of the entire 20th century ) to commercial painting studies the cultural content of the new features , new features in the market , creating features in the network environment . The fourth chapter analyzes the network environment , the 80 commercial painting style formal characteristics . It should be noted that article the focus is not the form of a summary of style , but trying to figure out the underlying causes of this commercial painting diverse forms , the concept of innovation may be the essence of technology and changes in the form of commercial painting . Through the analysis , the following conclusions : in the network environment , China's 80 cultural content , market, technology , and all showed a new sense of community , Billiton charge the contents and scope of the commercial painting studies . The establishment of creative industries inevitably have to understand the cultural practices and habits of young consumers , the commercial painting two-way relationship with young people more closely , this own business cycle worth commercial painting researchers attached .

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