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JAVA-based client management system design and implementation

Author: DuanJunXiang
Tutor: DuanYinTian
School: Zhengzhou University
Course: Applied Computer Technology
Keywords: customer management system Customer Relationship Management (CRM) Software engineering JSP customer segmentation
CLC: TP311.52
Type: Master's thesis
Year: 2010
Downloads: 125
Quote: 0
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Abstract


With the deepening of the reform of electric power system industry and the improvement of electric power market, customer service in power supply enterprises and more important than before. At the same time, with the separation of electricity generation system and power supply system, power supply enterprises in state are confronting more and more furious competition. It is the vitally important topic for power supply enterprises to provide the high quality service to customers and develop new customers and new point of margin growth.In recent years, CRM(Customer Relationship Management) is an new theory, and have been successful used in telecommunications, banking and so on. In the application of power supply enterprise is at the infancy stage, although many power supply enterprises have been established some management system, but due to lack of experience and information technology support, there are many shortcomings in customer management of the power supply enterprises. Establish customer management system for customers management work on strong support to become a pressing need.In this paper, Anyang Power is the research object, I have the in-depth analysis and research of its customer management system. First expounds the meaning of customer relationship management system, based on this theory of software engineering detailed analysis of system requirements, according to the needs of the overall system function design, use the JSP technology and application of MVC design pattern Struts frame structure to finish customer segmentation function.Through use the construction of overall function for the operation to the customer management system, it provides the technical support for the power supply company customer management work, improve work efficiency. For electric power customer provides more high-quality individualized service, improve customer satisfaction at the same time, for the power supply company to create more value.

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CLC: > Industrial Technology > Automation technology,computer technology > Computing technology,computer technology > Computer software > Program design,software engineering > Software Engineering > Software Development
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