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Innovative New Product Research and Development Model of Jilin Qifeng Chemcial Fiber Co.,Ltd.

Author: ZhangHaiOu
Tutor: ChenHaiTao
School: Jilin University
Course: Business Administration
Keywords: Innovation New product development Acrylic fiber Mode Differentiated
CLC: F273.2
Type: Master's thesis
Year: 2011
Downloads: 22
Quote: 0
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Abstract


In today's world, the increasingly fierce competition between the international and domestic enterprises , the vagaries of the external environment for enterprises , how to build the core competitiveness of enterprises , improve customer satisfaction , and gain a sustainable competitive advantage is a major concern of the enterprise . As a business enterprise , in order to achieve sustainable competitive advantage , it must adhere to technological innovation and institutional innovation \long - term development is faced with problems to be solved . Seen the establishment of a set of science based on customer expectations , to capture the market the fastest , lowest cost and the best quality of the new product development system has far-reaching significance . The research paper on the status of new product development , the main purpose is through research and analysis , identify the problems in the new product development process and the causes of modern scientific management methods and means to develop new products for the enterprise improvements made ??a number of recommendations . This article focuses on the basic concepts of innovation , and the significance of its role ; new product development theory overview ; development of new products at home and abroad acrylic mode analysis ; Qifeng company's new product development system , for example , empirical research , and thus make the papers the study to achieve the combination of theory and practice , hoping to play a certain role Qifeng company's new product development .

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CLC: > Economic > Economic planning and management > Enterprise economy > Production management > Product Management
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